sarawearsskirts has some great ideas for Team and Shop promotion this Holiday Season, and she's got a thread going at the Etsy forums about it. See the thread here.
It's Ten Minute Marketing, and it's all got to do with the Handmade Pledge -- and she's got some great suggestions for all teams to capitalize on this movement. You may have seen the Buy Handmade badges and icons floating around -- well, I hadn't really checked it all out until I saw that thread.
I knew I wanted to email my friends and family with suggestions that they consider buying gifts from Etsy this year -- well, the Handmade Pledge gives me a great "hook" for that email.
Maybe other APST members would be interested in checking this out, too?